Borderline is embarking on a new marketing campaign to reach more clients, potential clients and referral agencies, as well as donors and potential donors. We are motivated by our vision is ensure that every Scot in London has a home and the support they need to lead a healthy and independent life.
We are redesigning our leaflets, posters, and adverts with new key messages that have been tested and developed with a client focus group and Borderline staff. Other messages have been drafted to target referral agencies, funders and supporters as we seek to increase engagement and expand our donor base. The website will also be re-designed and the case study and photo library expanded.
The new marketing campaign will launch in April – watch this space!